New Forbes Insight Report Reveals Almost 70% of Banking and Finance Leaders Believe AI-Powered Fraud Will Threaten the Security of User Transactions in 2024
“Banks and financial institutions are grappling with the dual challenge of enhancing protection while ensuring a seamless user experience,” said
Key insights from the report include:
- Customer Experience – Improving customer experience is a main driver in implementing new security techniques. The Forbes Insights research shows that companies want to prioritize the customer experience with eight of 10 respondents agreeing that creating a better experience for customer transactions is a key competitive advantage in the industry, and 79% agreed that customer experience is top of mind as they design new security protocols.
- AI-Powered Fraud – Proactive measures are crucial to combat emerging threats like AI-powered fraud and social engineering, highlighting the need for continuous innovation in security strategies. Currently, 54% of survey respondents are contending with AI-powered fraud, 50% with phishing attacks and 38% with social engineering, while projections for one year from now indicate a substantial rise to 69%, 44% and 45% respectively.
- Multi-Factor Authentication – Despite widespread adoption, multifactor authentication (MFA) faces challenges from sophisticated scammers, necessitating innovative solutions such as FIDO authentication and hardware keys. In fact, 62% of business leaders have future plans for enhancing cybersecurity via hardware authentication (e.g., key card, fob , USB drive).
- Budgets – Most (65%) survey respondents stated their annual budget for call center resources dealing with password resets or identity verification will grow over the next year, and the same proportion said that the budget dedicated to password protection will also grow year-over-year. Additionally, more than a third plan to increase spending on FIDO, nearly half plan to increase spending on passwordless authentication and 65% plan to increase spending on multifactor authentication.
As business leaders face increasing threats, innovative solutions like hardware keys are gaining traction. Advancements in authentication technology, particularly through solutions like Arculus Authenticate™, a custom digital security platform by
Methodology
Forbes Insights surveyed 200 U.S.-based business leaders: 23% of respondents came from banking companies, 23% from brokerage companies, 20% from credit card companies, 20% from fintech companies and 15% from neobanks. Respondents’ titles included COO (13%), CISO (13%), CIO (13%), CTO (13%), as well as directors/heads (25%) and SVPs/VPs (25%) in operations, fraud, fraud prevention, risk management, customer experience, technology, cybersecurity, information security, vulnerability and penetration testing and system architecture. All respondents came from organizations with at least
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Source: CompoSecure, Inc.